Why Influencer Marketing is Worth the Investment
So you are in two minds about influencer marketing? Let us take a casual survey to prove that
influencer marketing can improve your advertising campaign and reduce your expenses. A well-
designed campaign will help you gain powerful allies to cement your efforts to win hearts (and
wallets).
You Get 11X the ROI
One of the most reliable metrics you can track in marketing is through Return-on-investment or
ROI. It tells you in numbers how much in sales you generate compared to your marketing
spend.
Recent studies show that influencer marketing generates 11 times the ROI compared to
traditional digital marketing. More than 60 per cent of influencers believe influencer marketing is
the best, and feel comfortable working with brands on user-generated content. The relationship
results in a more profitable and more enjoyable working relationship.
For the desired ROI on your marketing campaign, you should consider influencer marketing as it
will not only increase your returns, but you’ll also build profitable relationships with internet
voices who can become brand ambassadors.
Stay ahead of the Competition
Influencer marketing is the easiest way to cut your overall spending. You can also avoid tracking
your competitors on each of their marketing strategies. It allows you to spend less, increase ROI
and saves you from falling prey to competitor poaching.
Today consumers are intelligent enough and do not fall prey to advertising. You can target
audiences with Brand messaging, but, you can’t rely solely on it. Consumers turn to influencers'
voices for trusted advice. It is the main reason you should not miss sending your messages to
their ears about your products or services.
Reach all Customers, jump Ad Blockers
You can't let customers slip through your fingertips and the intelligent consumers
download and install ad blockers for many reasons, that include loading content that might
compromise their online safety and increasing page load speeds without ads, less Interruption:
and privacy concerns. It leaves you the option of reaching those customers through Influencer
marketing. It allows you to spread the message about your business without ads on the social
media channels, blogs, and other online properties of influencers.
Effective Marketing Techniques
Latest Influencer Marketing Survey reveals that more than 90 per cent of survey respondents
believe their influencer marketing campaigns yielded positive results. Many survey respondents
say that they had varying types of success with their influencer marketing efforts such as
increased website traffic, increased brand awareness or improved customer engagement.
However, brands find it hard to find the right influencers for their products and services.
Creatorhub is your best platform for the right influencer marketing solutions in the North East.
We at Creatorhub connect brands and influencers based on just the mutual connectivity, and we
help launch influencer marketing campaigns to make your brand the star of all conversations so
that it generates improved ROI and improves the benefits for all parties involved.
All you need to do is drop us a line to join thousands of brands and influencers who have joined
the Creatorhub family.